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"Pilots stating 'Traffic in the area, please advise' is not a recognized Self-Announce Position and/or Intention phrase and should not be used under any condition."

Many other useful CTAF phrases, such as: "What's your position?", do not fit within the formal limits of "S-A Position or Intention phrase" either, yet they do not seem to have engendered similar opprobrium.

So what do the bureaucrats find so offensive about "please advise"? It seems to be a reasonably concise way of saying that you're not aware of any other traffic in the area, and that it would be helpful if any such would announce itself.

The phrase "Traffic please advise" has been a hot topic of discussion for some time. What the writers of the AIM are trying to convey is not that this phrase is wrong but unnecessary. It is your job to advise others and listen, not the other way around. Your communication on a CTAF frequency should be to broadcast your position (distance, direction and altitude please) and intentions. When another pilot hears your position report on the frequency it is proper procedure to respond in kind, making the phrase "traffic please advise" redundant and excessive. No less important is to listen to the frequency for a few minutes prior to making your communication and you'll likely hear others making their position reports, giving you the information you need.

None of us like it when other pilots congest the frequency with needless words. "Keep it simple stupid" is a great phrase to keep in mind before you push that radio button.